What do you want people to do?

That is the foundation of communication that works.

You can have a solid plan.
A clear story.
A strong ambition.

But if people don’t move, nothing changes.

We help organisations use communication in a way that doesn’t just make people listen, but prompts them to choose, participate, or act differently. Always by starting with the question that truly makes the difference: What do you want people to do?

Communication that moves people requires more than a nice campaign or a clever creative idea. It calls for insight into behaviour, clear strategic choices, and an approach that looks beyond visibility alone.

And that is exactly what we do.

Strategic communication

We are gr8 agency: a strategic communication agency for organisations that want to truly move customers, colleagues, or society as a whole. With stories that provide direction. And communication that delivers results.
We work with commercial and social organisations, (semi-)public institutions, and knowledge organisations.

A great plan needs gr8 communication.

Do you recognise this?

You are visible, but not distinctive enough.
You are seen, but not chosen enough.
You want to contribute, yet remain credible.
You want change, but people keep doing what they’ve always done.

In most cases, the problem isn’t your ambition or your plan,
but the step from plan to behaviour.

From plan to behaviour

Great plans don’t change anything unless people start acting differently. That’s why we help organisations bridge the gap between ambition and action.

We start with the behaviour you want to change, create focus through clear strategic choices, and translate strategy into communication that moves people. Not by broadcasting louder, but by aligning more closely with how people think and decide.

That’s how communication becomes a driver of results.
Not just visibility.

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Over gr8

Four domains, one question

We help organisations use communication as a lever for behaviour.
We do this across four domains that reflect today’s most common communication challenges.

Always starting from one central question:
What do you want people to do?

👉 Discover what we do